Farmers Mailer This Week

Farmers is a department store, so expect a catalogue that stays put

Farmers is a department store, not a supermarket, and its mailers behave accordingly. The three editions we hold are all long runners: a 28-page edition valid from 1 April to 31 December 2026, a 52-page one covering the whole of 2026, and an 18-page edition that stretches from 1 January 2024 to 31 December 2026. The feed title for the newest one is a nursery directory, which tells you the content can be seasonal as well as general.

New editions do not always begin on the same day, which makes the validity dates on the edition itself the best guide to when offers start and end. If you are hunting the Farmers NZ catalogue for a bargain this week, the better bet is the sale pages in store and online, because what searchers actually type is things like Farmers NZ sale today, womens and men's clothes, and dresses.

What shoppers search: Farmers NZ sale, online catalogue and gift cards

Google suggestions for New Zealand show a clear pattern. There is the Farmers NZ online catalogue (and furniture catalogue), Farmers NZ sale today, Farmers NZ Easter hours, delivery and delivery time, and Farmers NZ gift card with variants such as balance check and expiry. A few people also ask whether Farmers has Afterpay, in store and online.

That mix suggests people use Farmers for clothing and homewares and then look for ways to pay or gift.

Farmers Club and gift vouchers

The loyalty scheme is Farmers Club. A news write-up describes it as free to join, with points on shopping across the store, member discounts, monthly prize draws, gift-with-purchase deals and invitations to local VIP events. Consumer NZ later reported rule changes: non-beauty purchases earn a point per dollar within each three-month season, and points not put towards a reward expire at the end of that season. Neither article is dated this year, so treat the details as a guide and look up the current terms before you rely on them.

On gift cards, third-party listings quote the eVoucher terms: they work like a gift card in store or online for delivery within New Zealand, cannot be redeemed for cash, cannot pay a Farmers Finance or Mastercard long-term finance account, and any unused value expires four years after issue.

Returns, price match and who to call

The conditions for returning or exchanging goods, and for any price-matching promise, are decided by the retailer within the limits of local consumer law. Photograph the receipt and check the conditions before you leave the store. The outage page did give the customer service team: 0800 327 637, or contactus@farmers.co.nz, from 7 am to 6 pm Monday to Friday, 9 am to 1 pm on Saturday, closed Sunday, with public holiday hours of 9 am to 5.30 pm and Anzac Day from 1 pm to 6 pm.

As background, the government's consumer protection site says a shop usually does not have to accept a change-of-mind return unless its own policy allows it, while faulty goods are covered by the Consumer Guarantees Act. Consumer NZ's price-guarantee roundup names other chains and does not list Farmers, so ask at the till before you count on a match.

Farmers store hours at Easter and Christmas

The contact page says Farmers' service line is closed on Good Friday, Easter Sunday and Christmas Day, which matches the national rule. Employment New Zealand explains that almost all shops must close on those days and on Anzac Day until 1 pm, and that councils can allow Easter Sunday trading in their area. Individual store hours differ by centre, so look up your own branch rather than assuming mall hours.

Farmers, a Kiwi department store with a long history

According to Wikipedia, Robert Laidlaw founded the mail-order business Laidlaw Leeds in 1909, and it merged with the Farmers' Union Trading Company in 1917 to become the Farmers' Trading Company. The chain passed through several owners, including Foodland Associated from 1993 to 2003, before the James Pascoe Group bought it in 2003. It is headquartered in Flat Bush, Auckland, and operates 58 stores (2025), covering family fashion, beauty, homewares, furniture, large appliances and whiteware.

The feed's website, farmers.co.nz, is this New Zealand business. There is an older, unrelated Farmers department store in Sydney, which is not what these mailers are about.

More catalogues to flick through

If you like to compare, put the Kmart catalogue this week next to the Harvey Norman specials for appliances, browse the New Zealand department store and fashion catalogues, or return to the New Zealand mailers and catalogues home page.